What Is Snus? A Beginner’s Guide

If you ended up here you definitely are looking for an answer to the question - What is Snus? Almost everyone have heard of it, but not everyone know what it is exactly, how it is used and why people pretty often mix up snus and nicotine pouches.

What is Snus?

Snus is a type of smokeless, moist tobacco product, originating in Sweden, that is consumed orally. It's typically made of ground tobacco, salt, and other flavorings, and is placed under the upper lip where nicotine is absorbed through the oral mucosa. Snus comes in loose form or in small pouches made of cellulose.

Origins of Snus

In the 16th century, Swedes began to mix tobacco leaves with salt and water to place behind the upper lip. In the 1700s, the use of snus became a must among the men and women of the aristocracy. A snus can was one of the possessions of a fine gentleman in the 1700s. It had to be expensive and handled with carefully controlled elegance. The cans were small masterpieces of gold, silver or other precious material and rapidly became a most popular gift.

Popularity of Snus Nowadays

Snus today is a popular tobacco product used all over the world, and it’s even common among well-known athletes such as football players, ice hockey players, and others.

Some reasons why people choose snus:

• Seen as a healthier alternative - many view Snus as a safer way to satisfy nicotine cravings compared to smoking
• Discreet use - snus can be enjoyed almost anywhere, even in places where smoking is not allowed
  
• Cultural influence - social media, sports, and globalisation have made Snus more visible outside its original market. People are curious to try products they see their peers, celebrities, or athletes using
• Price - in many cases, Snus can be more affordable than cigarettes, making it an attractive option for cost-conscious users.

Popular Snus Brands

You may have heard of these snus brands before, as they are absolute leaders in the world of smokeless tobacco.

• Siberia
• Ettan
• Oden

Difference Between Snus and Nicotine Pouches

Very often, people tend to mix up snus and nicotine pouches, usually calling nicotine pouches “snus,” which can be confusing. Nicotine pouches are also sometimes referred to as tobacco-free snus or white snus. The biggest difference is that nicotine pouches do not contain tobacco, making them a healthier alternative to traditional nicotine products.

You can also notice the difference in appearance: although both come in small sachets, snus has a more brownish color, while nicotine pouches are mostly white. They can also be distinguished by smell, as snus may have a stronger or less pleasant odor.

Legality of Snus

Unfortunately, snus is illegal throughout the EU, except in Sweden, so you won’t be able to buy it in stores. However, if you are traveling to an EU country, you may bring a small amount for personal use. Be sure to check the specific laws of each country to avoid any legal issues.

If you live outside EU legality of snus depends on each country, for example legality of snus in these countries:

• United States of America - Snus legality varies by state, with some allowing regulated sales and others restricting or prohibiting it. 
• Norway - Snus is legal for sale and consumption, with regulations in place
• Switzerland - Snus is legal and widely available
• Canada - While the sale of snus is prohibited, personal import and use are generally permitted

Final Thoughts

Snus is a significant part of tobacco culture and may continue to grow in popularity. However, nicotine pouches could take its place, as they are more widely available, legal in more countries, and a cleaner alternative.